Corporate Website & Membership CRM Platform

Overview

Delivered a dual-platform digital ecosystem for BTRI, combining a corporate website with a dedicated membership CRM platform. Built on Statamic CMS, the solution supports the complete membership lifecycle, secure payment processing and automated communications while strengthening the organisation’s public digital presence and operational efficiency.

Key Features

• Redesigned the corporate website to strengthen institutional branding
• Developed an end-to-end membership platform covering registration, approval and payment
• Integrated Airwallex for secure membership fee processing
• Implemented automated onboarding and member communication workflows
• Deployed scalable cloud infrastructure on Alicloud
• Established a consistent design language across public and member-facing platforms

Outcomes

• Unified corporate communications with membership operations within a single digital ecosystem
• Improved operational efficiency through automated workflows and CRM integration
• Streamlined onboarding, approval and payment processes
• Established a scalable platform supporting future membership growth